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SERVICES FOR AGENCIES

Seamlessly plugging into your agency's unique ways of working as an interim team leader while you hire the perfect candidate, as an end-to-end project / client relationship owner, or as embedded support on projects that require:

Brand Strategy

​Carving out unique and ownable brand stories that captivate and build enduring brand love.

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  • Brand Positioning & Purpose Definition

  • Audience Muse Development

  • Brand Architecture

  • Brand Strategy Workshop Development & Leadership

  • Employer & Internal Brand Strategy

  • Visual Identity & TOV Brief Writing

Research & Insights

​Uncovering the unexpected truths and that fuel breakthrough strategies and innovative ideas.

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  • Customer & Stakeholder Interviews

  • Focus Group Planning & Leadership

  • Experience Safari Planning & Execution

  • Survey Development & Analysis

  • Market Analysis or Landscape/Competitor Audits

  • Social Listening

  • Data Analysis (site data, panel data, etc.)

  • Cultural Insights & Trend Forecasting

  • Audience, Segment, or Persona Development

Measuring Success

​Planning and harnessing data to track progress, refine tactics, and celebrate wins that propel brands forward.

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  • Measurement Planning (campaign, social, UX)

  • Reporting Structure & Methodology

  • Performance Analysis & Reporting

RFP / Pitch Support

​Supporting and elevating your pitch with strategic finesse and agile firepower to win hearts and contracts.

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  • Rapid Research

  • Program Plannign & Scoping

  • Agile Deck & Strategy Building

  • Pitch Presentation 

Experience Strategy

Designing moments and spaces that bring brands to life​ in ways meaningful and useful to their audiences

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  • Customer Experience Vision Definition (Digital & In-Store)

  • UX Strategy (.com & app)

  • Information Architecture & Site Taxonomy

  • Content Strategy & Page Narratives

  • User Journey Mapping

  • Experience Strategy & Innovation Workshops

  • Digital Innovation

Social Strategy

​Guiding the cohesive creation of  buzzworthy content that can driver deeper more human engagement with your audience.

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  • Social Strategy Definition (Channel Strategy, Paid vs, Organic, Handle Strategy, Content Pillars, etc.)

  • Social Playbook Development

  • Global Social Program Planning (content management, staffing, posting cadence, etc.)

  • Social Campaign Strategy

  • Social Audience Profiling

Creative Campaign Strategy

​Igniting and guiding the creative spark that transforms ideas into impactful and memorable campaigns.

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  • Creative Brief Writing

  • Communications Planning (Messaging & Channel Strategy)

  • Comms Journey Mapping

  • Messaging Pillar Development

  • Creative Strategy Workshop Development & Leadership

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AGENCIES I'VE WORKED WITH

Wolff Olins  •  Barbarian  •  Valtech  •  ERA-co  •  Hugo & Cat / Futurebrand  •  Matter-Energy  •  kvell

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